Data Protection

Last updated on Friday, December 5, 2025.

At Swiss Entrepreneurship, we attach the utmost importance to protecting your privacy and securing your data. We minimise data collection and only gather what is strictly necessary. All automatically generated data is stored in compliance with European and Swiss data protection standards.

1. Purpose and Scope

This policy is intended to inform users of the website swiss-entrepreneurship.ch about how we collect and process their personal data when they browse and use the site.

2. Definitions

Personal data includes any information relating to an identified or identifiable natural or legal person. This may include, for example: name, postal address, e-mail address, telephone number, health status, or online behaviour.

Usage data refers to data that may be collected automatically when using the website.

The data subject is any natural person whose personal data is being processed.

The user is the person who uses the website. This term refers to the person concerned, i.e. the person whose personal data is collected.

Cookies are small data sets stored on the user’s computer – more precisely, small text files saved on the hard drive that provide specific information depending on their function.
When they browse the web or use mobile apps, internet users are increasingly tracked by various actors analysing their browsing behaviour, movements, and consumption habits, notably in order to offer targeted advertising or personalised services. This tracking is carried out using technical tools known as “trackers”, among which cookies are included.

3. Data Controller

The data controller is the person who determines (alone or jointly with others) the purposes and means of processing personal data. For swiss-entrepreneurship.ch, the data controller is:

Swiss Entrepreneurship
Dougoud Maya
Fribourg, Switzerland

All data protection queries should be sent to the following e-mail address: maya.dougoud@hefr.ch.

4. Purpose of Data Processing

Swiss Entrepreneurship uses as little information as possible. Where data is collected, it is for the purpose of optimising the functioning of the website and/or ensuring the proper execution of operations, as well as for marketing purposes.

As a rule, personal data is not passed on to third parties unless we are legally obliged to do so.

5. Types of Data Collected and Cookies

When the website swiss-entrepreneurship.ch is loaded and viewed, and no additional information is transmitted, only the data automatically sent by the browser is collected. The following information is technically required to display the website and to ensure its stability and security:

IP address
Date and time of access
Time zone difference from Greenwich Mean Time (GMT)
Access status / HTTP status code
Browser
Operating system and interface
Browser language and version
Page(s) of the website visited
Date and time of visits to these pages
Unique device identifiers and other diagnostic data

Swiss Entrepreneurship also collects personal information that the user provides, notably when they create an account, view and/or purchase a product on the site, or simply browse the site.

Cookies may be stored on the user’s computer. However, these cookies cannot run programs or transmit viruses. They are used to improve the user’s experience on the website.

The website swiss-entrepreneurship.ch uses cookies that differ according to how long they are stored.

First, there are transient cookies, which are automatically deleted from the user’s computer as soon as they close their browser. These session cookies store an identifier that allows the user’s computer to be recognised on a subsequent visit to the same site.

Persistent cookies, on the other hand, are deleted after a specific period of time, depending on the type of cookie. They can be deleted at any time in the browser’s security settings. If they are not deleted, these cookies may remain stored on the computer or mobile device for up to two years and are automatically deactivated at the end of their programmed lifetime.

The user can configure their browser to reject all cookies or to alert them when a cookie is sent. The user can also manually delete cookies already stored via their browser settings at any time. For further information on this and for a list of the cookies used, the user should check their browser’s help section. However, if the user does not accept cookies, some parts of the website may not function properly or may become inaccessible.

The purposes of the cookies are as follows:

Necessary cookies:
These help make the website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.
Statistics / performance cookies:
These help the website owner understand how visitors interact with the website by collecting and reporting information anonymously.
Advertising cookies:
These are used to display targeted advertising, mainly within external video players.
Security cookies:
These cookies are collected for security reasons.

6. Data Retention

Swiss Entrepreneurship will only retain personal data for as long as necessary to fulfil the purposes set out in this policy. Personal data will be stored and used to the extent necessary to comply with legal obligations and to resolve disputes.

Data will be stored exclusively in Switzerland in a secure manner, without unauthorised access by the entity hosting the website.

7. User Rights

Users of the website have the following rights:

Right of access / right to information regarding data processing
Right to rectification and deletion of data
Right to object to data processing
Right to withdraw consent where consent is required for processing personal data – for example, when subscribing to the newsletter

These rights may be exercised by contacting the data controller identified in section 3 of this policy.

8. Information Collection

8.1 Sharing Content on Social Media

When the user shares content from swiss-entrepreneurship.ch on a social media platform using the integrated sharing function on the site, they acknowledge that the platform in question may collect information in accordance with its own privacy policy.

The operator of the social network receives information that the user has logged in via the application, as well as the data listed above under section 5.

The operator of swiss-entrepreneurship.ch has no influence over the data collected and the processing operations carried out by the social network. Users are encouraged to consult the relevant social network’s information about data collection and processing, particularly in relation to personal data.

The social network organises the data collected about the user as a user profile and uses this data for commercial advertising, market research and improving its own services. This data processing is carried out in order to offer targeted advertising to the users of the social network and to inform them of shared content. The user may object to the processing of their personal data as described in this section by contacting the relevant social network.

When the user logs in to the social network, the data collected is directly linked to their account on that network. Depending on the actions the user takes on the social network, their contacts may be publicly informed of their activities.

It is important to note that the user’s data may be transmitted abroad, including outside the European Union and/or to a country that does not provide an adequate level of data protection, when the user shares content with members of the social network who are not located in Switzerland or the European Union.

For more information on the data collected and how it is processed, users should refer directly to the social network’s privacy policy using the relevant link (if you reside in an EU/EEA country or in Switzerland):

Facebook: Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland
facebook.com/privacy/policy/
Instagram: Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland
Meta Privacy Policy – How Meta collects and uses user data
LinkedIn: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland
fr.linkedin.com/legal/privacy-policy
TikTok: TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland
TikTok Privacy Policy
Snapchat: Snap B.V., Keizersgracht 165, 1016 DP, Amsterdam, The Netherlands
Snapchat Privacy Policy
Reddit: Reddit Netherlands B.V., Euro Business Center, Keizersgracht 62, 1015CS Amsterdam, Netherlands
Reddit Privacy Policy
Telegram: EDPO, Avenue Huart Hamoir 71, 1030 Brussels, Belgium
Telegram Privacy Policy
X (formerly Twitter): Twitter International Unlimited Company, Attn: Data Protection Officer, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland
X Privacy Policy
WhatsApp: WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland
Privacy Policy – EEA

8.2 Contact / Quote Request Form

When a user enters their personal data in the contact or quote request form, they agree that such data may be collected for the purpose of responding to their request. This data will not be passed on to third parties without the user’s prior consent.

8.3 Login to User Account / Intranet

When the user logs into their account on swiss-entrepreneurship.ch, identification details such as username and e-mail address are collected. This is to facilitate access to account features, personalise the user experience, and comply with the Swiss Federal Data Protection Act (FADP).

Please note that, in the context of managing the user account, certain information may be shared with third parties, such as service providers, solely to ensure the proper operation of the website and its features. However, such third parties only have access to the information necessary for the performance of their services and are contractually bound to maintain confidentiality.

8.4 Video Player

(You can keep only the relevant subsections below and remove the players that are not used on your site.)

8.4.1 YouTube

When using the integrated YouTube video player on swiss-entrepreneurship.ch, cookies may be placed on the user’s device. YouTube is a video hosting, playback and sharing service provided by Google Inc., which uses cookies to track user preferences, measure ad performance, and provide personalised advertising. These cookies may be set by Google directly or by third parties for advertising purposes.

Users can obtain more information on the data collected and related processing directly from the operator (if you reside in an EU/EEA country or in Switzerland):

YouTube
Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland

Represented in Switzerland under art. 14 FADP by:
VISCHER AG, Google Ireland Data Protection Representative, Schützengasse 1, CH-8001 Zurich

See: “How Google uses cookies” and Google’s Privacy Policy.

8.4.2 Vimeo

When using the integrated Vimeo video player on swiss-entrepreneurship.ch, cookies may be placed on the user’s device. Vimeo is a video hosting, playback and sharing service that uses cookies to track user preferences, measure performance, and provide personalised advertising. These cookies may be set directly by Vimeo or by third parties for advertising purposes.

More information on the data collected and related processing can be obtained directly from the operator:

Vimeo
RA Robert Niedermeier, Data Business Services GmbH & Co. KG – Suisse, Badenerstrasse 549, City West, Zurich, CH-8048
or by e-mail at niedermeier@db5.io

Vimeo Privacy Policy

8.4.3 Dailymotion

When using the integrated Dailymotion video player on swiss-entrepreneurship.ch, cookies may be placed on the user’s device. Dailymotion is a video hosting, playback and sharing service that uses cookies to track user preferences, measure performance, and provide personalised advertising. These cookies may be set directly by Dailymotion or by third parties for advertising purposes.

Users can obtain more information on the data collected and related processing directly from the operator:

Dailymotion SA
Maxime Saada, Chairman & CEO
140 boulevard Malesherbes, 75017 Paris, France
Tel.: +33 (0)1 77 35 11 00
or by e-mail at dpo@dailymotion.com

Dailymotion Terms of Use

8.5 Google Analytics

Google Analytics is a web analytics service provided by Google Inc. (“Google”) that tracks and reports website traffic. Google uses the data collected to track and monitor the use of the website. This data is shared with other Google services. Google may use the collected data to contextualise and personalise ads on its own advertising network.

Users can opt out of having their activity on the website made available to Google Analytics by installing the Google Analytics opt-out browser add-on. This add-on prevents the Google Analytics JavaScript (GA.js, Analytics.js and DC.js) from sharing information with Google Analytics about visits activity.

For more information on Google’s privacy practices, users can consult Google’s website:

Google Privacy Policy – Privacy & Terms

If the user does not opt out, the information generated by the cookies about their use of the website will be transmitted to and stored on a server located in the United States of America. The user’s IP address will be anonymised within Switzerland before being transmitted to the United States by means of the IP anonymisation function, which removes any personal reference from the IP addresses collected. Google will use the transmitted information to evaluate website use, compile reports on website activity, and provide other services relating to website usage to the operator of swiss-entrepreneurship.ch.

The data processing described above is based on the legitimate interest of the website operator in generating statistics on visits and usage of the site and in adapting the site to user needs.

8.6 Newsletter Subscription

Users may be given the opportunity to subscribe to a newsletter. By entering their e-mail address in the “Newsletter” form field provided and clicking “Send”, the user agrees to receive the Swiss Entrepreneurship newsletter. The user then receives a confirmation e-mail in order to verify their consent (double opt-in process). The user may unsubscribe from the newsletter at any time and free of charge by clicking on the appropriate link at the bottom of each edition.

8.7 Downloading PDF Files

Users may download PDF files from swiss-entrepreneurship.ch. When PDF files are downloaded, information related to these downloads may be recorded for tracking and content improvement purposes.

8.8 Third Parties: Social Networks

The site does not offer a built-in social sharing functionality. However, swiss-entrepreneurship.ch provides links to the official pages of Swiss Entrepreneurship on the following platforms:

Facebook
Instagram
LinkedIn
TikTok
Snapchat

By clicking on the button corresponding to one of these third-party platforms, the user is taken directly to the relevant social network, with all associated interaction possibilities.

The operator of swiss-entrepreneurship.ch has no influence on the data collected and the processing carried out by the social network. Users are encouraged to consult the relevant social network for information on how their data – in particular personal data – is collected and used.

The social network organises the data collected about the user as a user profile and uses this data for commercial advertising, market research and the improvement of its own services. This data processing is carried out in order to offer targeted advertising to the social network’s users and inform them of shared content. Users may object to the processing of their personal data as described in this section by contacting the relevant social network.

When the user logs into the social network, the data collected is directly linked to their account on that network. Depending on the actions carried out on the social network, their contacts may be publicly informed of their activity.

For more information on the data collected and data processing, users can refer directly to the social network operator’s privacy policy via the following links (if you reside in an EU/EEA country or in Switzerland):

Facebook: facebook.com/privacy/policy/
Instagram: Meta Privacy Policy – How Meta collects and uses user data
LinkedIn: fr.linkedin.com/legal/privacy-policy
TikTok: TikTok Privacy Policy
Snapchat: Snapchat Privacy Policy

9. Disclaimer

By accessing the website swiss-entrepreneurship.ch, the user accepts these terms of use (otherwise, they are invited not to continue browsing):

Swiss Entrepreneurship makes no representation or warranty, express or implied, as to the accuracy, precision or completeness of the information contained on swiss-entrepreneurship.ch. The information and opinions on the website may be changed at any time without prior notice to users.

Swiss Entrepreneurship, its representatives and agents expressly disclaim any liability arising out of or in connection with the use of all or part of the content of swiss-entrepreneurship.ch.

All content on the website may not be copied, reproduced, distributed, or transmitted to third parties at any time, in whole or in part.

Use of this website is governed by Swiss law.

The place of jurisdiction is Chemin du Musée 4, 1700 Fribourg.

10. Entry into Force and Amendments

The operator of swiss-entrepreneurship.ch reserves the right to amend this privacy policy at any time. Changes will be communicated by displaying a new privacy policy on this page. The operator encourages users to periodically review this policy and the disclaimer to stay informed about updates. Changes to this policy take effect as soon as they are posted on this page, and continued use of the website following such updates constitutes implicit acceptance of the new terms.